Santander Case Study - Proof HQ
Launched in 2008, ProofHQ is an innovative software package enabling marketing departments and creative agencies to collaboratively review and approve documents online with robust workflow controls.
By 2012, the company had a proven product with customers in 50 countries. It was poised for further expansion but lacked personnel in sales, marketing and business development.
Santander helped by funding a mezzanine Growth Capital loan plus current account, internet banking and multi-currency accounts.
Although a mezzanine product, Santander’s Growth Capital Loan did not require the founder to surrender equity and was backed by comprehensive banking.